UK – Royal London Asset Management (RLAM) has appointed Christopher Edge – the former chief executive officer of Pavillion Asset Management, as head of sales and marketing, in a bid to expand its presence in the UK institutional investment market.

In his new role Edge will work closely with Christopher Phillips, chief executive officer at RLAM, to broaden the group’s UK client base and bolster funds under management.
All business and marketing investment services and press communications will also come under his remit.

Edge helped to create Pavilion Asset Management in 1997, a subsidiary of Family Assurance Friendly Society.
As chief executive officer, he was responsible for investment returns, external relationships, budget allocation, promotion and marketing initiatives.

“ I hope to continue to manage relationships with existing clients and to position Royal London as a first choice player for consultants, advisers and trustees in the institutional investment market,” Edge says.

Following the proposed takeover of Scottish Life, scheduled to be completed in the summer, RLAM expects to see total funds under management climb from £18bn to £28bn.
The group currently manages £2.5bn in assets for institutional pension funds.