NETHERLANDS – Robeco Asset Management has appointed Achmea’s Reinoud van den Broek as institutional sales chief from May 1.

Van den Broek, 38, takes over the position from institutional asset management chief Jan Willem Siekman, who also filled the institutional sales position.

According to Robeco, Siekman is continuing in the role as institutional asset management head. Steady growth motivated the decision to split his position and appoint a full time institutional sales chief.

Van den Broek – who will be returning to Robeco - is currently management board chairman of Achmea’s pension business unit. He has also shared responsibility for the merger process between Achmea Pensions and Interpolis Pensions.

He was at Robeco between 2000 and 2003 as institutional sales manager and consultant relations head.

In his new role, Van den Broek will head up the 15-strong Rotterdam-based sales team.

He will be responsible “for growing the global book of business of European Institutional products”, a Robeco spokesperson told IPE.

“Reinoud has an impressive service record which will help us enlarge our presence in the institutional market,” said Robeco Group CEO George Möller.

Commenting on his appointment, Van den Broek stated: “It makes me feel great to be asked back. I feel at home at Robeco and have a particular affinity with Robeco’s ambitions when it comes to the institutional market. Ambitions suit me.”