EUROPE - Leonardo Sforza has joined communications firm MSLGROUP as managing director of its Brussels office, after 13 years at consultancy Aon Hewitt.

Peter Steere, head of EMEA public affairs for the MSLGROUP, said: "For MSLGROUP, the arrival of Leonardo is key to putting the company on the map of the EU political and communications landscape."

The firm said in a statement that Sforza would strengthen its competence in areas such as employment, people management, corporate governance, pension funds and financial services.

Sforza has 25 years of experience of EU policy and corporate strategy in Brussels, and was head of research and EU Affairs at Aon Hewitt until recently.

Before joining Aon Hewitt, Sforza worked at the European Commission, where he led projects on enterprise policy and the service industry.

He has also lectured on European Community Law in MBA courses at universities in Italy, France and North America.

MSLGROUP is the strategic communications and engagement group of Publicis Groupe, advising on areas such as consumer PR, financial communications, public affairs and reputation management.